Tag: search engine optimization

How To Approach The Basics of On-Page SEO

Search engine traffic is highly valuable, mainly because it’s free and targeted. There are all sorts of things that will factor into the success of your SEO efforts but before you spend all sorts of time on link building and things to do off the page, focus on your on page SEO factors. What, precisely, is on page SEO? All it is is the optimization work that you do on your own webpage. From the content that you compose for your posts to the keywords you insert within them–it all factors into “on page SEO.” In this article you are going to learn the different things that you can do to make your on page SEO efforts work out in your favor.

All of your pages will have certain elements in common such as the heading tag, and you need to pay attention to it. Your H1 tags will contain the page keyword phrase you are going after, and subsequent heading tags will have related phrases. An equally important concern is to produce content for your visitors which means being readable. When writing headlines, better results will occur with the keyword phrase of importance to that page is all the way at the head of the H1.

This is just one aspect of your on-page SEO that needs to be done the correct way.

The permalink structure of your site is something you can’t ignore. You want to give your site and pages the best chance they have to rank highly, and the file name will be counted. But in the end you still have to make things look readable and make sense for the reader. So you know that there is a fine line between going all out for the search spiders as opposed to the visitor. You can also get a plugin that will help you with your permalinks, too.

Bring down the number of images and graphics that you use on your web page. The main reason for this concern is that it can slow down your browser load times. Optimizing all your graphics is an SEO smart thing to do since it really will help a lot if you need many graphics on a page. So, it is very clear – if you want to rank number one you need to make sure this parameter is where it needs to be. You want the lowest file size you can get without compromising too much on the image quality. Now you know a little bit about optimizing for the on site or on page factors, and you need to go out and learn all about it. You can see this very clearly on the first page of Google, and all you really have to do is just start looking a little closer at them. So just do not worry what others do, and decide that you will do all you can to help you succeed. Overall, don’t make the SEO process complicated when it’s not so focus on taking action and learning from the results.

Simple Solutions For Creating A Successful Business Blog

Anyone that aspires to have a business blog that is successful needs to plan in advance, even if that plan is not the best one out there. At least the person who tries and doesn’t do well should be commended for the effort. You will discover that most people that want a successful blog don’t bother to learn enough to even plan for the blog itself. The benefits are simply so numerous, it would be hard to go over them all in one article. It’s in your best interest to learn even more strategies, even after you have figured these out.

Before you are able to do anything else for your business blog, it is important that you plan out what you want to sell. You do this so that you can make sure that your content is tailored as best as it can possibly be to the monetization method you have in place. This is the best approach you can take because it will make what you write about and how you write it even more effective. The two primary methods of monetization here are either creating your own products or selling them as an affiliate. This is the decision on which everything you do in terms of marketing and advertising is going to rest. Obviously this decision needs to be made before your blogging starts because you need your content to work as hard as it possibly can for you.

Penguin (an update by Google) caused many people to go into a tailspin with their websites and blogs, and also learn more about SEO so they are properly prepared for the next update. The bottom line is that Google does not want to find a website that is over optimized. SEO plugins are your best bet against Google, specifically in regard to developing a SEO strategy that will not cause them to red flag you.

Sadly, Google has overstepped its bounds, making people apprehensive of using even a simple SEO plugin to improve their website. For an unknown reason, Google seems to have a need to confuse businesses, upsetting their ability to do proper online marketing through these sad little updates. What you need to do is ignore all of this, learn proper on page SEO, and do your best to get to the top of the rankings.

Everyone that succeeds with a blog tends to plan well in advance, and creates a structure for the blog that helps it to succeed. Having a well conceived blog structure is really the key to doing this. So before you actually put your blog up on the Internet, you need to plan it out and structure it in an organized fashion. The blog structure will act as a foundation for each and every component of the blog as you go along. If you’re not familiar with how to do proper keyword research, then learn that before you create your blog structure. After choosing the main business theme, add categories to your blog using the keywords that you research. So you have main theme and about five or so categories. Before proceeding, the structure has to be built into the blog itself.

Good blog planning involves some important and standard steps and try to remember that it is something that is actually going to streamline the entire building process. You are going to know exactly what to do, how to do it and how much time it is going to save you when it goes live. If you truly want to succeed you have to work hard, stay on the newest trends, and just try your best!