Tag: marketing

Proactive Article Marketing – How To Do This Successfully

People that do research in article marketing will soon discover one very important point. You’ll notice that most articles will be low caliber, not very good at all. Especially with article directories, this observation will be very clear indeed. If you can, stay away from article directories. There are a few reasons you should do this. When you do find them, they will give you examples of what not to do when you write your own articles. So here are a couple of outstanding suggestions to power-up your articles.

What you want to do with your articles is get them syndicated just about any way you can. What happens is you publish content, and other webmasters use this content, and links, from all over the web, will be pointed back to your website. So, find all the possible blogs and sites in your niche that will support your article and topic, or niche.

After contacting them, they will be able to see your website with the content that you have written. If they’re interested, they will syndicate your content on their websites and blogs. As long as your content is very solid, they will probably bite and work with you.

Here is something I have not ever seen talked about with article marketing, but it is valid and can work if you work at it. Niches that are closely related are where you want to go next, especially if you’re skilled at writing about your particular niche. Since these niches are very closely related, the people interested in your niche will also be interested in the other one. They must be related but not exactly what you are doing. Your article marketing strategies should remain the same, just slightly different because the niche is different as well.

You can contact the webmasters and see about negotiating a syndication deal with them. Check out search engine optimization Raleigh NC for more tips about digital marketing.

You need to now submit your article to the top article directories, and simply wait for the traffic to show up. Your article, for it to be syndicated, will not just magically appear all over the web. By finding syndication sites, you should ardently try to get your content syndicated at these locations. You need to go after all of the sites that you can, trying to convince them to syndicate your content all over the web. Always be willing to do a little more and be proactive about your marketing. There is nobody else you can rely on unless you have a partner. Even if you don’t have help, you need to promote your content all over the Internet. People that abhor writing usually do not have the techniques necessary to do a good job in the first place. As with most things, we tend to shy away from what we cannot do well or that causes us pain. It is easy to learn how to write better, but it will take a lot of hard work to get there. You can improve your writing skills by simply doing the hard work necessary to improve your abilities.

Blending Social Signals and New SEO

For a short time after the Google Penguin update in 2012, the world of doing business online was in a constant state of commotion. Everybody was freaking out about it. As a direct result of this, the incredible importance of social signals became far more widely known. It is still mainly about SEO but it is absolutely going to have an affect on the traffic you send to your site. Trying to ignore this development can only be detrimental to the success of your business. Sure it’s a trend right now but it doesn’t seem to be lessening to any degree. Here are some accurate guidelines for using social signals for SEO or general applications.

All homepages do not contain regular content in relation to what you would normally see. A magazine blog theme will have paginated content and links to expand or go to a different page. Either way, be sure you have social signal enablers on your home page.

These will be links and easy to share links to all the major social sites. These can definitely generate social signals if people like your site, home page copy because of what it says, and they want to tell their friends. You will never know for sure what satisfies a person, so have a good choice of things for them. Of course, you should already be monitoring your website for social signals and know what is needed. If there is any doubt in your mind about whether or not you actually understand your readers, you probably don’t, so work to change that right now. Not only do you need to start on this right now, you need to make sure that it is your top priority or else they won’t understand the message you’re trying to send to them. Since this is all about social media, and SEO, then your ability to reach out with meaningful content is all important. There are all sorts of things that you can do with social media including figuring out who the big influences on your market are. Once you’ve figured out who they are, whether it is through Twitter or Facebook, then you can begin to get involved. You can actively play a part to drive the conversation in your market. This is going to get you quite a lot of attention when you do this, particularly if you send out messages that are both relevant and topical.

If you have never used Twitter paid ads to drive traffic, then rest assured that it is a simple process. Remember to set up a budget for the day and pick the right keywords. You can only tweet to your market when you find them on Twitter. You can order promoted Tweets while on Twitter. You can use their targeting app and then create promoted tweets.

You will find success with Facebook too. Use Facebook to your benefit to brand your site or create email marketing lists. Do not attempt to make sales at Facebook directly because this strategy does not work as well these days.

When it comes to social signals, Google and SEO, do not worry too much. Creating good content and making your blog readers will still get you a good ranking. Just improve your online strategy by using social signals and things will improve for the better.